Skyscape Visualizations : 3D Architecture Rendering & Product Visualization l Interactive Media l Graphic Web Design l Billboard & Brochure Print Media - Cape Town South Africa
Terminology that might help the confusion of the multimedia world
3D : Three Dimensional
3D Architecture : The art of designing a virtual 3d model of an existing or forthcoming architectural development
Animation : Motion created using multiple frames played at a rate per second. Eg. 25 frame per second of animation
CAD : Computer-Aided design, used by most architectural firms
CGI – Computer-generated imagery
Full color printing:
• 4/0 - Full Color Front / No Print On Back
• 4/1 - Full Color Front / One color On reverse
• 4/4 - Full Color Front / Full Color Back
Hi-res : High resolution renders or images commonly needed for print
Logo : A graphic symbol commonly employed by commercial enterprises
Motion Graphics : Use of video and animation to create the illusion of motion and transformations
Multimedia : Media and content that uses a combination of different content and art forms
Render : Digital image created using 3d computer software
Tagline : A variant of a branding slogan generally used in and advertising
VFX : Visual Effects
Video Production : The art and service of capturing, editing, and distributing a finished video product